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How to write a simple sales page that converts!  

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The JRC Shop

So, you really need to write that thing.. eh hem ... things. (plural)

But how the fork do you write a ... 

That actually does its job, aka - catch the attention of your audience and sell your stuff!

The answer?

YOu start here.

Sales Page

Welcome Sequence

Black Friday promo

Homepage

contact page

Because hiring a copywriter? Whelp - best wishes and Godspeed, my friend.

That’s a four-figure investment and an eight-week waiting line – minimum.

And, sure, you could just wing it and write the thing on your own. 

But I have to ask. How long can you stare at a blank page and a blinking cursor with zilch ideas on what to say before you abandon all hope and fold into an Instagram doom scroll? 

Enter:

copywriting templates

The sweet spot of done with you copy. 

Without the hefty copywriter price tag, or hours spent writing a funnel on your own that makes zero cha-chings in your wallet. 

I’d be happy to show you around!
First, which best describes you:

Welcome to the jrc template shop!

shop the templates

Featuring...

Personality-packed, conversion-driven, plug-and-go copywriting frameworks for everything you need to write for your business. 

I just need website copywriting templates

I'm a photographer

I'm a coach, course creator, or online educator

Copywriting TEMPLATES for coaches, course creators, and online educators

Email Welcome Sequence Template

Have an engaging, fun-to-read email welcome sequence live in minutes (not months!) with this plug-and-go template. Includes eight emails, at least 5 subject lines to choose from for each, notes on when to send every email, word-for-word copy you can follow, and a 15-minute video guide walking you through your sequence.

Black Friday Email Sales Sequence Template

A customizable four-part email sales sequence to help you promote your Black Friday offer! Works for coaches, service providers, and product-based businesses who are hosting a special, deal, or discount for Black Friday.  Includes 4 plug-and-go, easy-to-follow Black Friday emails plus instructions on when to send each, and 3-5 subject line options for each email. 


Contact page copywriting template

A plug-and-go template for writing the six must-have sections for your Contact page! You drive all your website traffic to this one page. So don't you want it to be worth the hype? Your contact page has a job: To keep the sales conversation rolling with your audience. It's so much more than a 'get in touch' headline and a form. It's the main event you've been leading to and your customer service values in action. 

$97

$27

$27

Get the template!
Get the template!
Get the template!

Copywriting templates for photographers

Email Welcome Sequence for Photographers

An eight-part email welcome funnel made especially for photographers who are growing an email list with photography clients! Each email has 5 subject line options to choose from and plug-and-go copy frameworks to help you *finally* set up that welcome sequence! This sequence starts after someone downloads your lead magnet and leads to booking a session with you. Includes directions on when to send each email.  

Contact page copywriting template

A plug-and-go template for writing the six must-have sections for your Contact page! You drive all your website traffic to this one page. So don't you want it to be worth the hype? Your contact page has a job: To keep the sales conversation rolling with your audience. It's so much more than a 'get in touch' headline and a form. It's the main event you've been leading to and your customer service values in action. 

the One-page website for photographers

A plug-and-go template for writing every section of your website - made especially for photographers. Follow the prompts, and have 'write my website' checked off your list in no time. This template is perfect for creating a one-page website with everything you need to have a beautiful, impactful site ... OR a robust homepage! Sections for about, contact, work with me, my process, portfolio, and more are included. 

$27

$97

$197

Get the template!
GET THE TEMPLATE!
GET THE TEMPLATE!
GET THE TEMPLATE!

Copywriting templates for websites

Contact Page copywriting template

A plug-and-go template for writing the six must-have sections for your Contact page! You drive all your website traffic to this one page. So don't you want it to be worth the hype? Your contact page has a job: To keep the sales conversation rolling with your audience. It's so much more than a 'get in touch' headline and a form. It's the main event you've been leading to and your customer service values in action. 

Sales Pages Made Simple: Sales Page Copy Template + Customizable Showit Design

A customizable Showit Sales Page Template with pre-filled copy prompts that tell you exactly what to say on each section of your page. Includes a video tutorial on how to customize your template and add it to your Showit website, Sales Pages Made Simple Copywriting Class: step-by-step instructions on how to write every section of your page, and a collection of customizable social media launch graphics.  

The One-page website for photographers

A plug-and-go template for writing every section of your website - made especially for photographers. Follow the prompts, and have 'write my website' checked off your list in no time. This template is perfect for creating a one-page website with everything you need to have a beautiful, impactful site ... OR a robust homepage! Sections for about, contact, work with me, my process, portfolio, and more are included. 

$197

$27

$197

Get the template!
Get the template!
Get the template!

Not sure what to say to your email list every week?

click here to get started

I've got some ideas.

Weekly email newsletter templates

What's Included:

let me introduce you to ...

Email insiders!

Easy-to-use email newsletter templates that are allergic to boring. 

So you become the person your readers look forward to hearing from in their inbox without you having to face the constant, “Oh man, I have to write to my list again!” scaries. 

Quarterly email sequence templates 

Access to all past, current, and future content - and we have over a year's worth of email templates and counting!!

$8/month 

Monthly copy reviews and copywriting and launch classes

No, using a template won’t make you sound like ‘everybody else.’ 

shop the templates

It’s true. A lot of copywriters have template shops, but …

They’re infused with prompts that help bring forward your writing voice. 
I’m not giving you an ‘insert adjective’ here generic template. Instead, I’m asking questions that’ll get you digging deeper into your messaging and becoming an all-around better and more confident writer for your company.

Here’s why these baddies
work better than most: 

They’re the opposite of cookie-cutter and yawn-inducing. 
I don’t like reading boring copy, so you better believe I’m not writing boring copy for your templates either. No, no, and just … no. 

They give you options.
I’m talking 5+ subject lines for every email. Multiple headline frameworks to choose from. Examples of everything. Because I want your template to feel like you wrote it … not copied it. K?

They give you prompts for when you get stuck.
Not sure what to write even with a template? It happens! I’ve taught writing classes for years, and I’ve included all my best tricks for banishing your writer’s block to the curb for good.

Due to the nature of digital products, all template and course sales are final.

If I ‘make it’ - I’m making a template shop!

I’m an email, sales page, and website copywriter who has helped hundreds of entrepreneurs sell their offers with impactful words that welcome their clients with open arms. 

I will forever have the early, early days of entrepreneurship pinned on my heart. Those days when I needed support, but was pinching my pennies and couldn’t hire it out. Those days when I was piecing together and DIYing everything (poorly!) by myself. Heck - sometimes I’m still here!

That’s why a copywriting template shop has always, always been a dream to-do for me. Because no, you can’t hire a copywriter every time you need copy. 

And I firmly believe that no matter what stage of business you’re in - you deserve fire, fun-to-read, converting copy that works for you like a mini salesperson on espresso. 

That’s why the JRC Template Shop exists. These resources will help you check off all your copywriting to-dos faster. But the hidden gem is that they’ll also help you become a better writer for your business. Give you the confidence to tackle huge projects like sales pages. And uncover a deeper understanding of your offers, messaging, and target market. 

I hope you enjoy. 

And, as always, thank you for trusting me with the all-important word side of your business. 

If you ever have any Qs on these templates, simply drop me a note: hello@jennyrothcopywriting.com


Hey! I’m Jenny Roth. 

Jenny Roth

Xo,

Have a few lingering questions?

They are not. These templates are digital downloads, so once you purchase them, they’re yours for life … which makes offering a refund ridiculously tough. However, if you’re feeling hesitant, send me an email, and I’ll gladly forward you an example snippet of the template you’re interested in purchasing so you can make the most informed decision possible.

q1. Are these templates refundable?

These templates best serve coaches, course creators, and service providers. Product-based businesses can also find value in the website templates, sales page template, and sales emails.

Q2. Who are these templates for?

Upon purchasing, you’ll get access to your template via Google Docs, which is where all my templates are housed. You’ll be able to make your own copy of the Doc right away and save it to your own Google Drive.

Still have a question? I’d love to help. Simply email hello@jennyrothcopywriting.com, and I’ll be in touch within just a few business days, Monday - Thursday.

Q3. How will I receive my template? 

I got the answers! 

Such a good question! A ton of thought and care goes into knowing your brand voice before I start writing. This includes our initial consult, 90-minute planning call, your brand voice/project strategy questionnaire, and in-depth customer voice research. This is also the reason why you get a round of edits on your copy ~ so that we can refine all those copywriting strategies and make it sound like you. If you have more questions on the process, let me know when you book a call!

Q4. HOW WILL YOU MAKE THE WRITING SOUND LIKE ME?

Yes! I want you to feel confident in your investment. My usual process is a 33% deposit to book your spot on my calendar, with the remaining balance due upon receiving your finished copy. That being said, I would be happy to accommodate an alternative payment plan that works best for you. We can talk about this more when you book a call with me. 

Q5. DO YOU OFFER PAYMENT PLANS? 

You'll have all the copy for your website signed, sealed, delivered two weeks from our project kick-off call date. Book your free consult call to get started!

Q6. HOW LONG WILL WE WORK TOGETHER?
More questions answered 

I completely understand, and I think I can help.

 My Website Copywriting Course is $99 and will walk you through every step of writing your website, using the same process and framework I would implement if I were to write it for you. You can check it out by clicking here.

I also have a few free resources and super low-ticket offers inside my Resources Page and Shop Page meant to help you with your website copy, along with plenty of website writing tips on my Blog.

Q7. EEEKK! THE INVESTMENT IS OUT OF MY BUDGET RIGHT NOW

I often book projects 2-3 months in advance, so if you’re thinking of working together sometime during this quarter or the next, I would love to start the conversation!

Q8. WHEN ARE YOU AVAILABLE?

Great question! We can chat about this more when you book your free consultation with me, or you can read about it in detail when you scroll up! 

Q9. WHAT’S YOUR PROCESS?
BACK TO THE START

Mini-Courses & Pocket Guides

Resources to help you write outstanding email, website & sales page copy.

Email List Love

Learn how to serve your clients, grow relationships, and create sales by nurturing your email list.

COMING SOON

Write Your Site Course

A step-by-step video guide and templates for writing every page of your website.

COMING SOON

 Sales Pages Made Simple

A mini-course that walks you through writing every section of your sales page, plus a plug & go template!

coming soon