A high-converting sales page doesn’t happen by ‘luck.’ It’s the result of a proven process.
With over 50 sales pages on my resume, I’ve got the process for giving you a page that makes your clients say, “Whoa! This feels like it was written exactly for me!” down to a T. Here it is, My 3 C’s sales page copywriting process.
Step One: Client Voice
The best messages for your sales page will not come from your head or mine or ChatGPT’s.
They’ll come from the words your clients use to describe their challenges and how you help them.
The very first thing I’ll do to write your sales page is nerd out hard on your discovery call recordings, new client applications, intake forms, testimonials, case studies, and reviews.
I’ll find the golden common threads people use to describe your offer to ensure your sales page is infused with language your clients use and resonate with.
Step Two: Make it Compelling
Important: I will never make you fill out a long onboarding questionnaire or intake form. You hired me to write for you – so why would I give you writing homework? Not happening!
Instead, along with doing the client voice research, you and I will have an in-depth Messaging Strategy Session.
In this 2-hour session, I’ll ask the right questions to reveal all the sales angles for your page and program. You’ll leave this call knowing how to clearly articulate why your offer is different, the problems you solve, and the stories that connect your clients to what you do.
At the end, you’ll receive a map for selling your offer and positioning it in the market.
Step Three: Can’t Stop Reading It
Within two weeks of our Messaging Session, you’ll receive the first draft of your sales page. You will not be able to put it down or stop reading it!!
With the client voice research and our messaging work done upfront – your page will need very minimal (if any!) edits. It will be the most beautiful reflection of your work, ideal client, and offer.
We’ll go over any edits you need together on a call (or back and forth in notes in Google Docs), and then I’ll stick with you for review or questions as your sales page heads to design.
We’ll close things off with a final strategy session to plan your launch or evergreen funnel together.
So, not only will you have the sales page that sells your offer – you’ll also have the STRATEGY that gets the right buyers to your page.
Click HERE for details on working with me as your sales page copywriter.
This is done-for-you sales page copy for female-led course creators and group coaching offers. This is for you if you want to have the highest-converting sale page possible. You’ll walk away with a sales page that your clients love to read and buy from and that positions you to reach your next big goal, like:
- Having a converting funnel
- Celebrating your most successful launch yet
- Filing your program without discovery calls
Click HERE to book your Sizzlin’ Sales Page Copy Project
PS – If you aren’t ready to hire a sales page copywriter, I have two other options you might love:
#1 – A Free Sales Page Copy Template
Over one thousand business owners have trusted this template to help write their sales page. Inside, I guide you through writing every section of your page with mad-lib headlines and prompts for when you’re stuck on what to say. Get the Free Sales Page Template
For $197, you get a custom Loom video that shows you EXACTLY what to add, remove, say and change to increase your sales page’s conversion rate, AND I write three headlines for you! Reserve Your Sales Page Edit
